How To Improve Your Affiliate Sales Conversion

Making money online is all about converting visitors into buyers, most people will tell you that you need to get more traffic in order to make more money, that is valid, but there is another way to make more money without driving more traffic.

Another factor to consider in affiliate marketing is your affiliate sales conversion, this means how many people who click the link actually end up buying the product.

Let say that you send 100 people to an affiliate offer and 5 people end up buying the product, if do you want to double your income you will need to send 200 people to that offer, but if you could apply the strategies I share with you in this post, you can send the same 100 people to the same offer and 10 people will buy, this is that powerful.

How To Improve Your Affiliate Sales Conversion

How to improve your affiliate sales conversion in 6 steps.

Step 1: Be congruent

The first thing you need to do is to offer relevant content to the right people. These are people who have certain problems. The content that you must present must address those problems. This way, people who have a certain problem and are looking for solutions will be drawn to your content that dwells on those problems.

If you promote a weight loss offer, you need to share more content about different tips and methods to lose weight, you will attract people who want to lose weight, and when you offer them a product they will end up buying it and thanking you for it.

Step 2: Offer valuable information

After making sure that you are congruent with your content, you need to make sure that content is valuable, it needs to be information that people can actually use it and get results.

When people go to your social media page or a blog, make sure you give them what they came for. They obviously have problems, so give them the solution to that.

It doesn’t get any simpler than that. However, keep in mind that there is a big difference between conventional wisdom and tried and proven solutions. You are going to use both. But you are going to tease them so as to get them to buy whatever it is you are promoting.

Step 3: Shoot down alternatives and position your offer as better.

This is massive for your online success. You are going to provide valuable information. If people have a problem, you are going to give them the solution to their problem.

You are not going to play around. You are going to offer real value. Here’s the trick. You are going to give the information, but you are also to tease them and tell them that if they are looking for something faster, more convenient, cheaper, or more powerful, click here.

This way, they got what they came for but you also opened their minds to something better. That’s marketing. Because otherwise, you are just being a reporter.

You are just basically giving them the stuff that they came for without getting anything in return. You are not going to make money as an affiliate if you do that.

You have to shoot down the common solutions to the problem that you are offering.  Then, position your offer as something better.

Step 4: Build credibility through supporting content

It’s not enough for you to say that I have a better way of doing things. You have to walk your talk. You have to present some case studies.

You have to show some video or infographic diagrams to prove to the reader that you know what you are talking about. This builds credibility because the more credible your solution becomes, the more likely people would buy it.

Step 5: Filter interests using deep content

With each supporting piece of content that you link to your website, you are drawing the prospect deeper and deeper into the conversion funnel.

You have to understand that there’s going to be a lot of people reading your stuff.  But at the end of the process, only a very few will read article after article until they reach a sales page.

Those are the people that you are trying to reach.  Those are the people that you are trying to convert. You do this by making sure that each link that they go to leads to credible information with a lot of supporting content.

Also, the deeper they get into your website, the more finely tuned the content is as far as their interests are concerned.

You’re always making an appeal to this solution. You’re constantly reminding them that whatever it is that you are offering, it is far superior to the other generic information you have shared in previous pages.

Step 6: Call your reader to action using emotional hooks

Eventually, you should lead your reader deep into the bowels of your blog or website and hit them hard How do you do this? You present content that has a lot of hard-hitting supporting information.

You then call your reader to action by drawing a link between their purchase of the solution and the emotional payoff or the benefits that they personally get from the product.

You have to stir people through these six steps otherwise it is going to be very hard to get that affiliate conversion. You cannot skip a step.

That is it, this is how you can improve your affiliate sales conversion in 6 steps, I use these steps every day and I am seeing results.


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